R. Cohen, Expert in "Weapons-of-Mass-Innovation", to Lead BMI Seminar on Feb. 7-8: Innovate, Seize Opportunities, Gain Competitive Advantages, Reduce Costs.

16.1.2012

 

BMI has opened registration for a high-powered Executive Training seminar about how to innovate and seize opportunities in a way that ensures you create competitive advantages and reduce costs.

 

The seminar will be led on Feb. 7-8 in Vilnius by Raphaël Cohen, an internationally recognized authority in innovation whose original “IpOp” model is used by companies including Nestlé, Microsoft, Sanofi-aventis, Cap Gemini, Orange, P.A.R.C. as well as banks, public administrations and non-profit organizations. Prof. Cohen heads a specialized EMBA on Entrepreneurship and Business Development at the University of Geneva and is former European MBA Programme Director for the U.S.-based Thunderbird School of Global Management.

 

The novel “IpOp” model provides managers and decision makers with a framework for validating the feasibility and real potential of any project presented to them, regardless of their nature. It allows comparing different project in a structured manner, allowing more effective allocation of resources and project selection.

 

Endorsements:

 

Bill Carney (Professor of Marketing, IE Business School, Spain) says:

“Raphaël Cohen, my colleague and friend, is an expert in professional agility and “weapons of mass innovation”. He’s also a stimulating educator who knows how to inspire and empower executives, both entrepreneurs and intrapreneurs, to get the best out of real-life innovation.”

 

Mindaugas Snarskis (Country Director Lithuania, Fazer Bakeries & Confectionery) says:

“Challenging, practical, concentrated and humorous,– that’s how I would describe the experience of training led by Raphaël Cohen. The tools he presents are game changers for boosting innovation, entrepreneurial behaviour, selling effectiveness, business development and employees’ commitment. The methods used by the professor are really involving and help to catch the point in a lively way.”

               

For more details about this upcoming BMI seminar and to learn how to register, click here:

 

Seminar: Acquiring Competitive Advantages and Reducing Costs: A Process for Innovating and Seizing Opportunities (February 7-8, 2012)

 

Also please feel free to call us at (5) 2487248 or (5) 2487254.

 

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